Sports Betting Handle in Iowa Breaks Monthly Record
Iowa is one of those states that continue to surprise us in terms of the performance of their sports betting market. Depite December 2021’s slump in handle, the state had been breaking record month after month in terms of the betting handle. And the increase resumes this January, with a new total sports betting handle. The total monthly sports betting handle in Iowa is at $303,327,688.
The industry has been enjoying rapid growth despite the pandemic over the last couple of years. The bookie website and development industry continue to report higher sales and revenues, with positive forecasts for the next few years as well. The next few months will be very lucrative for bookies in the US, as winter usually brings in a very busy sports season.
Sports Betting Handle in Iowa
Basketball, both college and the NBA, the NHL, and of course, the NFL, are the primary drivers for higher handle. In fact, the state’s January handle is 13.8% higher than December’s $266,518,049. Mobile sports betting is also higher in the state in January. The mobile handle is at $275,864,329. This is 14.1% higher than December’s $241,711,916. This is also a new record-high for the state. The numbers are truly inspiring for those who are starting out with a PPH service to start their own sportsbooks.
December’s decrease in handle could be credited to less sports events over the month. But January brought us the start of the playoffs of the NFL. The Super Bowl this February will probably boost the monthly handle again, on top of other popular sports leagues. Many bookie pay per head sportsbooks see a lot of wagers on basketball. This number is expected to rise as we move closer to the postseason of both professional basketball and collegiate basketball.
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